Cho Cho San Brand Refresh

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We explored the tragic story of Cho Cho San in Puccini’s Madame Butterfly depicting the Butterfly motif upside-down. We aligned and refined the typography in the logo with the circle pattern in interior design and explored the Japanese concept of Wabi Sabi; a world view centred on the acceptance of imperfection.

Branding and Identity

发布于2018-12-25

来源https://good-design.org

设计公司

Cho Cho San

设计师

Ascender Design

设计奖项

澳大利亚国际设计奖

AWARD GOLD/金奖

2017 年

颜色