Nikkei Visual Data(NVD) is the series of feature stories which utilizes variety of digital expression such as interactive chart, map and animation. Combining Nikkei's capability of reporting with digital technologies, NVD can make difficult news easier and offer deep analysis to readers. Readers can examine data through interactive articles and reach their original insight. NVD is shared through social networks and well known by young audience who hasn't been familiar with Nikkei. NVD is an experiment of content distribution and marketing as well as production in digital journalism era.