It’s amazing how many concepts come our way. It just goes to show that even seemingly simple products can be innately frustrating for those who use them. The major gripes for regular rice cookers are the delicate measuring process and time it takes to prepare. This design, called KOOC, conveniently stores your dry rice in a large vessel located at the rear. When you need to make rice, simply press a button and it will automatically dispense the correct rice/water amount and begin to cook. Better yet, it will keep rice warm for a period of time, but then begin to refrigerate if left unattended so it’s preserved until you need it! Designer: Wankeun Oh