The RubyBike, named after the Kildemoes brand mascot, is distinguished by its special equipment platform that makes it easy to add or replace various components. Better yet, it can be easily upgraded to a pedal assisted e-bike to fill all the urban user’s practical needs. It’s designed to be ridden, transported and parked in the big city. It includes a compact, lightweight and transportation-friendly frame, 24 (instead of standard 28) inch wheels that are easier to manage. These qualities in combination make it shorter in overall length and easier to steer and react in traffic. Furthermore, the width can also be decreased by folding in the handlebars and pedals. Next to a true folding-bike, it’s as compact as they come! Designer: Kasper Schwartz