Detsky Mir translates as ‘children’s world’ in Russian. These two words have become an idiom to most Russians over the decades, bringing to mind everyone’s first trip to the toy store as a child or as a parent with one’s own children. Thus the words Detsky Mir literally immerse the listener into the world of childhood. As a company, Detsky Mir is a highly rational, energetically growing mechanism, with a democratic atmosphere and strong teambuilding principles. These two aspects, which can be described as childhood and adulthood, come together to create the company character and direct the spatial solution.