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The Frame Package
To design the packaging of The Frame, a crossover between a TV and an art frame, Samsung tried to deliver its values as a lifestyle concept rather than just an exterior look. They thought deeply about millennials and tried to put together typography and illustrated designs to ensure intuitive and beautiful storytelling. As a result, this comprehensive packaging design allows shoppers to understand the features of the product either through the typography or by appreciating the beautiful graphic design from afar.
发布于2019-11-28
设计公司
Samsung Electronics
设计师
Jongyun Shin, Taeho Kim, Kwanghyuck So, Wonkyoung Seo, Eena Kim
设计奖项

德国iF设计奖

iF DESIGN AWARD/iF设计奖

2019 年

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