Imagine you’ve just been diagnosed with a chronic illness, such as multiple sclerosis, and face the prospect of injecting yourself on a regular basis for the foreseeable future. Our new smart packaging concept is designed to help you through those first few weeks. AudioPack augments the usual printed instructions with audio messages that are triggered by touch-sensitive paper packaging. The aim is to give patients extra guidance and support to help overcome their initial fear and confusion when starting a new treatment.