Strellson encourages men to go their own way. That’s why the famous Queen song “Don’t Stop Me Now,” covered by MNEK, became our anthem. The music video tells the story of a confident man in a suit on a spectacular journey. The motto: “Make yourself unstoppable.” The challenge was to translate this message into a literally unstoppable film. Every scene was carefully planned down to the last detail. Despite the length, the staging makes it impossible to feel bored. The consumer-targeted film was launched in Europe, Asia and North America. It has 13 million views on social networks and gained over 98 million media impressions worldwide.