The new HP PageWide Pro 700 series MFP charts new territory into the A3 copier market, creating an iconic statement around simplicity in the age of mobile and cloud. Offering twice the performance at half the operating cost of its laser-based competition, the PageWide MFP’s solid state form factor exudes smartphone-class craftsmanship, uniting customer expectations around consumerization of IT with the industrial strength reliability of high grade office equipment. The thoughtful design goes beyond the exterior, diving deep into the product with 500-pages of reserve printing to make “out of ink / toner” emergencies a thing of the past.