The corporate design of the architect Michael Großmann communicates professionalism and competence, while the logo consisting of the initials "mg" has the appearance of a ground plan. Further elements of a construction plan – such as lines, hatchings, measurements and typographical elements – visualize the architectural context. The sole color used in the reduced corporate design is black. High and deep embossing of the logo creates a 3D effect that not only refers to the 3D technique used but furthermore stands for the architectural theme.