SUAN offers interdisciplinary design in the field of visual communication, identity and space. With focus on conceptual thinking, culture, technology and nature are reflected. Process and concept are of paramountly importance. Thus, the basic idea of their corporate design refers to the adaption of the bookplate. Its subject are illustrations of information architecture, which illustrate the design and thinking processes. The conjunction of traditional Chinese look and feel with the antique, European bookplate stands for the cultural mix. The fluorescent color and the dependence on networks lift the design to a contemporary level.