“Fontana Extra Virgin Olive Oil” is made of elaborately selected pure and best quality olives from Spain to complete its premium quality. The design identity was created based on the core brand value of keeping the fresh taste and aroma of nature as it is. A sensational description of the lark cheerfully singing the song of nature and the olives that tenderly embrace the lovely sunshine of Mediterranean, delivers an emotional message to customers. Each of three particular colors was applied to differentiate unique flavors and the harmonious merge of a singing lark with olive tree on the design expresses the pure beauty of nature.