Naturally Melting in Life design. This 3 portable music device has a natural shape with round edges. i10 was designed not for an artificial beauty but for functional needs. The most unique design feature is the organic shape so that users can naturally and comfortably grip the backside of the product with their palm. The rest of the product is quite slim except the part that users can hold. Users can easily find their favorite songs with a Flicking function using a touch control panel. In addition, users can customize their GUI depending on their mood. i10s amazing design and innovative user experience are in perfect harmony.