The HP Scanjet 5000 and 7000 successfully delivers on HPs goal to extend and complement its commercial scanner product portfolio and improve consistency with HPs network fleet of commercial products. HP's Design team and DesignworksUSA have achieved this by creating a consistent look and feel to the user interface, touch points and product operation, which is relevant to a document management context within commercial business environments. The design clearly communicates the desired product value proposition of dependability, strong document capture quality, efficient paper handling, and system speed, enabling HP to be more competitive.