Published in the year of the company’s 175th anniversary, Bertelsmann’s annual report 2009 serves the dual purpose of presenting the financials as well as paying tribute to the company’s history. The report has been produced as a hardcover book, in reminiscence of the company’s origins; it was founded in 1835 by the printer / bookbinder Carl Bertelsmann. On the very first page, this historical reference is juxtaposed with the Modern Age: a rechargeable LCD screen is integrated in a partial edition of the report – a worldwide first for an annual report.