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An integrated communications strategy was needed to better position this home health-appliances company. The existing system was cumbersome and confusing. Central to the new unified service identity is the redesigned logo, which combines a check mark (reflecting the company’s careful and considerate management of its products and service) with a heart (conveying that it cares about its customers).
发布于2020-02-14
设计奖项

美国IDEA工业设计奖

Silver/银奖

2012 年

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