What do you imagine when I say the word motorcycle? A two-wheeler, has a handlebar, a sinuously sleek form that brings to mind street racing and the overall feeling of being a badass. That is the standard definition we have all grown up with but what is important is our interpretation of the motorcycle. This interpretation is where imagination meets real life and designer Joey Ruiter’s creation has brought us NOMOTO – a design that focuses on the urban environment rather than