Even in our computer age, direct interaction is still the best way to present and discuss complex information and issues in greater detail. Against this backdrop, the Cisco Spark Board was created with the objective of creating a comprehensive medium for a simpler way of exchanging information and ideas in team meetings. The impetus for designing the device thus was to replace the often clunky and highly complex technology hitherto available for these purposes by a much more practical solution. Featuring a strikingly consistent appearance, this device integrates three products in one: the clear and elegant design combines a presentation device, a digital whiteboard and a conferencing tool. Allowing a new kind of interaction, it is equipped with innovations such as intelligent beam array microphones, an ultra high definition camera, an interactive whiteboard and the possibility of proximity pairing with nearby devices. All the necessary tools and media work perfectly together to ensure effective teamwork. The Cisco Spark Board was created on the premise that people can just walk into a meeting room and immediately start using it. The device also impresses with its aesthetically appealing design, promoting a high degree of convenience to all parties involved.