Ski slopes are often challenging due to extreme conditions for skiers and materials. The Icon ski jacket offers new possibilities of temperature regulation in the form of the H2Flow™ temperature regulation system. This innovative technology, which channels and directs cold air via air ports along the inside to cool the body of the wearer, enhances the cooling efficiency of this jacket by 20 per cent. The design concept for this jacket is inspired by the masculine style of men’s tailoring mixed with futuristic aesthetics to skilfully visualise the high-tech aspect of the jacket. For additional comfort, it features slick face fabric panels on the inside to create a frictionless lining between jacket and base layer. Another innovative feature is the Life Pocket which was designed to protect mobile phones safely from the cold. Due to its specific construction, this pocket is three times warmer than a regular chest outer pocket and thus preserves the mobile battery life span for longer. The contemporary design of this jacket is further underlined by a foldaway hi-vis brim on the hood to help minimise and avoid collisions on crowded slopes through improved visibility. With all these innovative functional features, the Icon jacket fascinates ski aficionados under all conditions.