The Galaxy S10 Series represents a fundamental change in smartphone design. The Infinity-O display leaves only the camera hole to maximize screen size and provide an excellent immersive experience while creating a unique, all-new look. The ultrasonic fingerprint sensor is hidden behind the screen (S10, S10+) or integrated with the power key on the side (S10e), resulting in a minimalistic design. The concept of the prism is brought to the rear glass CMF to express a rainbow of colors and light in a completely novel way.