The Series 7 combines functional design with state-of-art technology. The 360°adaptive shaving head comprises three independent cutting elements, delivering maximum contact with the skin and making this the most adaptive shaver ever built by Braun. The design objective was to combine best-in-class ergonomics with a premium product impression. The fusion of fluid geometry and iconic signature elements have created a product experience based on the Braun values of functionality, quality and simplicity. Designed for what matters.