I’d honestly prefer a bunch of these over the ridiculously expensive Hermès tag-holders decided to peddle. After all, if I had to choose between protecting my keys or my pet, I think the answer is pretty obvious. Say hello to DogTag – a pet-collar tag designed by the fine folks at Studio Proper that houses an Apple AirTag within it. Designed to work with dogs as well as cats, the DogTag lets you easily keep track of your furry little friend when they’re scampering about outdoors or even playing hide-and-seek with you inside the house. Relying on Apple’s powerful ‘Find My’ network, the DogTag lets you be able to keep track of your pet no matter where they are. You can create no-go zones for them, knowing if and when they scale your fence and jump right into your neighbor’s prized flower-bed… and if they decide to play hooky right before bathing time, you can easily ‘ping’ the AirTag inside the collar to give up your furry little monster’s location, or use the Find Nearby feature to help guide you to them! (For just the tag-holder without the AirTag) Designed to fit on all standard collars, the DogTag slides right in on collars, harnesses, and belts for your pets. You can put the DogTag around your dog or cat’s neck, or if you have one of those smaller pets, the tag can easily go around their waist too, like a fashionable little tracker-enabled belt-buckle! The DogTag comes along with a secure two-part soft silicone housing that protects the tags from accidental bumps or even getting wet, plus the inner safety enclosure prevents your pets from actually gnawing at the tag too – or accidentally ingesting it or its battery. Priced at $29.95 Australian Dollars (that’s a little above $23 USD), the DogTag is available on Studio Proper’s website… and they’re Authorized Apple Resellers too, which means you can get yourself a collar ALONG with the AirTag for $74.95 AUD ($58 USD) Designer: (For just the tag-holder without the AirTag) Update: We initially published this piece mentioning the DogTag was a collar. It has now been updated to reflect that the DogTag is just the AirTag holder that fits onto any standard collar.