With over 80% of briiv Air Filters delivered to loyal Kickstarter backers, the all-natural forest-powered air-cleanser is beginning its transition from a crowdfunded product to a retail product… which means you’ve got a limited window of time to buy a briiv of your own at its 28% discounted crowdfunding price. Designers: Sean Sykes & James Whitfield (28% off). Hurry, only 5 left! Raised over $1,000,000. Made from 90% natural and sustainable materials and 100% biodegradable filter materials, briiv is the most sustainable natural air purifier there is. Designed to look like a tiny terrarium, briiv ditches those non-biodegradable HEPA filters for a natural kind of filtration that does the job of 3,043 houseplants, purifying a standard 6m x 6m room in just 1 hour. It does so while consuming negligible amounts of energy (5V) and generating zero waste. All those features combined together, briiv’s gone on to receive international recognition and a seal of approval from numerous organizations including winning the prestigious 2021 Red Dot Award and also being named the WIRED ‘Gear of the Year’ for 2021. While the pandemic has practically created a boom for the air-purifier industry, its clean air has an incredibly dirty secret behind it… HEPA filters aren’t recyclable and they don’t biodegrade. 6000 tonnes of HEPA filters find their way into landfills each year and they take millennia to decompose. While using them in medical equipment and PPE makes sense, briiv aims to shift the perception that human-manufactured plastic filters are needed in domestic air purifiers. Unlike artificial plastic-based HEPA filters, briiv utilizes nature not only in the elephant grass-based bioplastic but also the filters themselves, which are derived from lichen, coconut, and ahimsa silk, that are extremely effective at tackling air pollution but need absolutely no maintenance or watering. They generate zero artificial waste, are completely biodegradable, and offer a healthy, natural, and aesthetic alternative that’s as good as having a mini-forest in your house. With a design that looks like a cross between a terrarium and an Apple Homepod, the briiv is a modern-looking air purifier that adds a touch of green to your apartment. The filter comes with a special, sustainably-grown, dried moss on the inside that naturally purifies the air by trapping harmful particles, killing microorganisms, and releasing clean, fresh air. Sitting underneath the moss are multiple bio-filters, including one made from loosely woven coconut fibers, another filter comprising reconstituted and recycled coconut waste material, and a proprietary bespoke material created combination filter made of silk and activated carbon that together combines to filter particles as small as PM 0.3 while also trapping and neutralizing bacteria, molds, and other volatile organic compounds to give you air that’s been freshened naturally, in a filter that’s designed to be the equivalent of as many as 3000 house plants in one device. Ultimately, briiv is a winning combination of nature-inspired design and consumer-tech. The purifier comes with smart features that let you power it with your voice, allowing you to either use your smart speaker to perform a deep-purification cycle, or use the briiv’s app to set on and off timers on your phone. A simple 1-hour run-time on the briiv does the job of a miniature forest, rapidly cleansing the air you breathe by helping trap microparticles, microorganisms, and odors. briiv doesn’t need to be watered or kept in the sun, and the replaceable filters can easily be composted instead of being thrown in the trash. It does the job of a well-engineered air-purifier, while all along being bio-friendly and adding a beautiful touch of greenery and nature to your space! The road to providing homes with filtered air has been a rather winding one for briiv. While the pandemic and a need for cleaner air helped briiv cross the $1 million milestone, the designers also had to overcome challenges presented by halts in the supply chain brought about by several lockdowns. briiv is now delivering to backers (with over 80% of commitments fulfilled), and its crowdfunding campaign officially ends on the 1st of November. Go ahead and grab your own forest-powered air filter while it’s still running a crowdfunding discounted price of £249 ($344) before you end up having to pay its full retail price of £349 ($477)! (28% off). Hurry, only 5 left! Raised over $1,000,000.